Last Knight toy commercials

[metacooler]

Does anyone else feel like the new Last Knight premier edition toy commercials are kind of weird. I don't know if it's the guy with the English accent but the ads seem like they are directed towards an older audience. The ads are usually fast paced and flashy with a kid overly excited and the tag "more than meets the eyes". These new ads seem strange to me. The slowed pace and less editing feel more like a car commercial. I thought the toys were being marketed towards kids with us adults wanting them a bonus.

https://www.youtube.com/watch?v=xngO6v6R2ck

[Chigimus]

Hasbro caters to both age demographics now. While I agree that the ad you're referring to doesn't seem very exciting to kids, the adult collector could be appeased.

In contrast, that's not to say that Hasbro has forgotten about the kids. For instance, there's this stop-motion version that's pretty fun and could be deemed as "kid-focused" marketing.

https://www.youtube.com/watch?v=L9xKI-ajNWA

[timcrook]

I feel like the stop motion one is targeted to teens and above. I got a "robot chicken" vibe from it.

The first one was missing the grey poupon.

[Gaming Turtle]

Originally Posted by timcrook

I feel like the stop motion one is targeted to teens and above. I got a "robot chicken" vibe from it.

The first one was missing the grey poupon.

That's because Stoopid Buddy Studios which does Robot Chicken has been responsible for any stop motion Transformers commercials recently. Actually going back to Kreo I think.