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Old 08-30-2019, 11:01 AM   #28
steamwhistle
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Join Date: Oct 2012
Location: Niagara, Ontario
Posts: 1,430
Re: Extra Time - Hasbro Unicron

I figure Hasbro execs just don't want to risk losing money.

I imagine the scenario like this:

Hasbro has specialty teams working on different projects, and the Unicron team got this done, and wanted to move forward. No one in Hasbro, execs or otherwise, have an idea as to where to go with production numbers. It is not Optimus Prime. If it was Optimus, they could probably sell 25,000 units easily. Unicron is hard to gauge. Really, the only way to gauge interest is to see how many people would commit $$$ into it.

Does anyone know how many units of MP-44 are being produced for sale?

As for the deadline -- One has to be set. It also has to be relatively quick. It would also never be a firm deadline. Sales are driven by hype. If they asked people to commit by December 31, 2019, people would think of that as plenty of time to decide. It would also mean that Hasbro would have to spend the extra time trying to maintain hype and advertising for it. Really, the longer it is dangling out there with just pictures and promises, the more likely it is for interest to decline. It is a toy. It is, relatively, an impulse buy. Sure, people have can have more time to save up for it, but that is also more time people have to decide against it. Time is the enemy of impulse.
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