I tried to price match at Walmart once...back when we still had Target they had a flyer out with transformers on sale, but they were sold out..so I went to Walmart which had fully stocked shelves and and inquired about the match..they asked why I just didn't but them over there..I said they were sold out and then they said that if the advertisers store from the flyer was sold out they did not have to match anything because the items were not in stock and therefore the ad was void...I left empty handed.